Everyday In Every Way I’m Getting Better And Better

Emile Coué, inventor of the ‘Everyday in every way…’ affirmation

Around a century ago a Frenchman named Emile Coué coined a phrase that could change your life.

It’s an often quoted phrase that you’ve no doubt heard before, and one that initially doesn’t seem terribly remarkable.

Coué was a psychologist and pharmacist who believed that most mental and physical illness was a result of the person’s thinking.

He discovered that he could help the recovery of a patient simply by praising the effectiveness of the medicine to the patient when he gave it to them.

We are often our own worst enemy. We frequently think negative thoughts and over time these negative thoughts take their toll. They taint how we see the world. Autosuggestion, or affirmations, can counteract this.

Coué experimented with different phrases for different conditions but his most well known affirmation is:

Everyday in every way I’m getting better and better.

A powerful affirmation

Affirmations can change you, and in surprising ways. They’re a tool you can use to influence the subconscious mind. But like any tool, they need to be built and used correctly.

The beauty of this particular affirmation is in it’s construction. It implies that:

there are improvements taking place in your life right now,
these will continue to take place into the future,
and these improvements will happen in every area of your life.

These three points can be found in any good affirmation.

How to say an affirmation

Now if you mumble this phrase to yourself half-heartedly a few times it’s pretty obvious it will do nothing for you.

But if you concentrate on it to the best of your ability, and try to really meaning it, you’ll get a different result. If you focus completely on the affirmation and say it with real feeling and conviction for 10 minutes then you will start to notice an effect.

In fact the best approach is to do this for 10 minutes every evening before you go to bed. If you do this for two weeks then you’ll be raving about how awesome it is.

Make affirmations a practice, don’t leave them as theory

Rather than take someone else’s word for it, when I first heard about this affirmation I decided to test it out for myself. I’d recommend you do the same.

When I did it, I was stunned at how this affected. I was feeling a bit tired and run down physically at the time and, perhaps ignorantly, I thought that if it was going to work then that would be an obvious area where there was room for some improvements.

But what I found was that it affected the way I was thinking. And it did this in a way I could never have anticipated. It is something that has to be experienced to be believed.

Since then I’ve gone on to use it many many times, and it has proved itself over and over again.

These and other experiences have utterly convinced me of the tremendous power of the mind. Sometimes the way we use our minds ends up having a negative impact on how we feel. But this affirmation is a really potent way of using your mind to help yourself in a very positive and uplifting way.

But I will reiterate: it won’t work unless you give it a really good go. You have to really do it as well as you possibly can. You don’t have to shout it out at that top of your voice, but you should say it with conviction and sincerity.

It will probably feel a bit weird at first – but it’s definitely worth it!

Emile Coué was ahead of his time and discovered a remarkably simple way people can help themselves. Don’t be fooled by its simplicity, give it a go, you won’t regret it.